One of the main phrases to surface was should have gone to Barnard Castle, a play on the infamous Specsavers tagline, should have gone to Specsavers. Dominic Cummings, Boris Johnsons chief adviser, has written a rambling blog calling for weirdos and misfits with odd skills to apply for new jobs within No 10. Lee Cain, the former Downing Street and Vote Leave communications chief, left No 10 just before Mr Cummings did. As well as denying he was behind the leaks, he went on to make a series of accusations against the PM and questioned his "competence and integrity". Mr Cummings left his Downing Street job in November last year Once Boris Johnson's most senior adviser - at the very heart of No 10 - Dominic Cummings says he hasn't spoken to his ex-boss since he . Dominic Cummings's notorious lockdown trip to Barnard Castle He is reportedly registered as a director of the non-trading company Klute Ltd, which formerly owned the Klute nightclub in Durham, and Dynamic Maps Ltd, an information technology consultancy. To make light of it would just be cheep. 'Why not go to Specsavers?': Michael Gove grilled over Dominic Cummings San Gabriel / Foothill. The entry will go head to head with Specsavers own social media campaign it ran last summer to support its sponsorship of the Ashes, along with campaigns from other brands. This would appear to be a successor to Dynamic Maps, his previous tech consultancy. Specsavers isn't open, idiot! Video, The secret mine that hid the Nazis' stolen treasure, Cummings: I discussed ousting PM after 2019 election, PM resisted lockdown as only over-80s dying - Cummings, Agree with him or not, Cummings's words matter, Thousands died needlessly after mistakes - Cummings, Cummings accuses government of Covid secrecy. 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On Sunday the 24 th of May, Dominic Cummings held a press conference to address the public outrage of his alleged breaking of the COVID-19 government lockdown rules. The BBC is not responsible for the content of external sites. Mr Cummings' 16 months in Downing Street will also give him the chance to earn millions of pounds as a consultant advising businesses on Brexit, the coronavirus crisis and gaining access to . All rights reserved. However, on the About section of his blog he says he runs a company called North Wood that tries to solve problems, working across politics, management and communication. Entry Level Sales Representative. He will leave alongside Lee Cain, the PMs communications director, who has a similar problem. Rarely has a former adviser made so many potentially damaging revelations about a sitting prime minister. Kuenssberg: What led to Cummings' departure? Dominic Cummings: His wife is the daughter of Sir Humphry Wakefield, of Chillingham Castle in Northumberland. He is said to have been a mastermind behind controversial messages, such as claims the UK sent 350million a week to the EU. We dont spam! Now there is a confluence of: a) Brexit requires many large changes in policy and in the structure of decision-making, b) some people in government are prepared to take risks to change things a lot, and c) a new government with a significant majority and little need to worry about short-term unpopularity, he said. 2:22 Michael Gove struggled to defend Dominic Cummings' account of his 30-mile journey to Castle Barnard to 'test his eyesight' at the height of lockdown. There are few repercussions for failing to consult Acoba, however. Jeremy Strong Was Almost Chris Evans' Body Double, 2 Beers Is All It Takes to Defeat Captain America, GOP, This May Be Your Last Chance to Dump Trump, ESQUIRE, PART OF THE HEARST UK FASHION & BEAUTY NETWORK. GB324485891. That was the message for those Brits who foolishly didnt do any Christmas shopping at the Suffolk Gazettes mug partner, Dirty Old Goat mugs. Cummings can finally pull on his favourite pair of ketchup-stained three-quarter lengths and relax. Visit the website or buy products direct, below, We dont spam! The Government rhetoric was: We put a shield around people in care homes. That was complete nonsense. Mr Cummings left his role as Boris Johnson's aide in November, due to a power struggle that reportedly involved the Prime Minister's fiancee, Carrie Symonds, and also saw his long-time ally . Love him or absolutely, totally and utterly loathe him, its impossible to deny his influence on UK politics. "Tens of thousands of people died, who didn't need to die," Mr Cummings said. Mr Cummings said his relations with the Prime Minister started to crumble in July. 10. "When the public needed us most the government failed," he added, apologising to "the families of those who died unnecessarily". Artist Sam Edward has replicated the journey from Islington to County Durham as a 'public text piece' It was like that, but with everybody. In particular, she was trying to overturn the outcome of an official process about hiring a particular job in a way which was not only completely unethical but which was also clearly illegal.. But he has clashed with officials and Tory grandees in the past, and has not held back with his opinions on other high-profile Brexiters such as David Davis, whom he once labelled as lazy as a toad and as thick as mince. Contact Us. He claims Health Secretary Matt Hancock as well as other government figures have consistently lied about this being the case. The .css-umdwtv{-webkit-text-decoration:underline;text-decoration:underline;text-decoration-thickness:.0625rem;text-decoration-color:#FF3A30;text-underline-offset:0.25rem;color:inherit;-webkit-transition:background 0.4s;transition:background 0.4s;background:linear-gradient(#ffffff, #ffffff 50%, #d5dbe3 50%, #d5dbe3);-webkit-background-size:100% 200%;background-size:100% 200%;}.css-umdwtv:hover{color:#000000;text-decoration-color:border-link-body-hover;-webkit-background-position:100% 100%;background-position:100% 100%;}memes arrived thick and fast on Monday, most of them during the live press grilling itself, and by now its likely that the top tier posts have been plunged into the depths of your timeline by blood-boiling LBC clips and actual political analysis. ', Dominic Cummings: Leaving Downing Street after being booted out in November, 'I have answered 2667 questions!' He grabbed headlines when he posted an advert on his personal blog for "weirdos and misfits with odd skills" to work in government, arguing that the civil service lacked "deep expertise" in many policy areas. He apologised for the Government falling disastrously short of the standards that the public has a right to expect. He also runs a company called North Wood. Cummings added that he did not want to hire "confident public school bluffers" in the role. Dominic Cummings is a man for hire. 'Why not go to Specsavers?': Michael Gove grilled over Dominic Cummings Its completely crackers that someone like me should have been in there, just the same as its crackers that Boris Johnson was in there.. And he branded David Cameron a sphinx without a riddle. Described as a "mad professor" and an "evil genius,", Cummings ran the Vote Leave campaign and is. Dominic Cummings worked as chief adviser to Prime Minister Boris Johnson. Lots of staff dont like him. California State University Fullerton is committed to assisting all members of the community in providing for their own safety and security. He will be remembered not as the architect of Brexit or as a genius determined to take on the civil service, but as The Man Who Should Have Gone To Specsavers. OnPPE, Mr Cummings said he was told in meetings that vital masks and gloves were being sent by sea because it is what we always do. The spin coming from No10 is we will see a new post-Cummings version of the PM gentler, kinder, more green policies, more efforts made round gender equality and the like. 2021 Associated Newspapers Limited. Dominic Cummings - Latest news, updates and opinion - Mirror Online The company was launched by Mary and Doug Perkins in 1984 In Guernsey they started the business in their spare bedroom, on a table tennis table. It is believed Mr Cummings will leave Downing Street by Christmas and take up his new position in the New Year. Cummings challenged over lockdown trip to Durham. Cummings told potential applicants that the governments large majority means that it can take unpopular risks that others have had to avoid. Mr Cummings first task is to create a new advertising slogan. Mr Cummings repeated claims he made on social media that achieving herd immunity by last September was the Governments initial official plan. Under seismic changes being planned by No 10, she also said that civil servants are woefully unprepared for sweeping reforms. Boris Johnson stood by his adviser throughout the Barnard Castle episode - to the consternation of some of his supporters, who feared it was undermining his attempts to hold the country together during a national crisis. Ltd. Company No. He left of his own accord to set up a free school, having alienated a number of senior people in the education ministry and the Conservative Party. Specsavers global chief marketing officer Katherine Whitton said: Were known for our quick and humorous responses to all sorts of situations, but the publics speed and ingenuity in responding to the Cummings affair left us standing. We assume you're thrilled by this news. Mr Cummings said the government was not on a "war footing" when the virus emerged in January and February last year and "lots of key people were literally skiing". Dominic Cummings @DominicCumins. 44/ The whole 'flatten the curve' plan A was to get herd immunity by summer & avoid 2nd peak during annual NHS winter crisis. The BBC did not pay Mr Cummings for his exclusive interview with political editor Laura Kuenssberg. He played a key role in the 2004 campaign against an elected regional assembly in his native North East. He also denied leaking discussions about a second lockdown last year, and says he has written evidence to prove as much. Liz Trusss 12,000 Chevening bill sounds far too familiar, Missing 70 bathrobes and slippers on Liz Trusss contested 12,000 bill for Chevening stays, 10 reasons to visit the eurozone's newest and most festive member this summer, I reversed my type 2 diabetes through diet and lifestyle changes, Tottenham are architects of their own downfall and have nobody to blame but themselves, How the audiobook boom made listening the new reading, Do not sell or share my personal information. Original reporting and incisive analysis, direct from the Guardian every morning, 2023 Guardian News & Media Limited or its affiliated companies. Cummings was speaking to MPs at Westminster . Mr Johnson made him his chief adviser in July 2019, following his election as Conservative leader and Prime Minister. But he has found a way of generating income through online platform Substack, where he has launched a newsletter. He quit after a few months, calling IDS incompetent. In May 2020 there were calls for him to be sacked after the Mirror revealed he travelled from London to his parents' home in Durham with his family during the coronavirus lockdown. I said repeatedly to the Prime Minister that he should be fired,so did the Cabinet Secretary [Sir Mark Sedwill], so did many other senior people.. Crisis averted. Let's get this clear: after contracting Covid-19, Boris Johnson's closest advisor, Dominic Cummings, broke lockdown rules and travelled 260 miles to the Durham home of his parents . Dominic Cummings, 48, ran the pro-Brexit Vote Leave campaign in the EU referendum and was behind the group's "take back control" slogan; Prior to the referendum he worked for Iain Duncan Smith . When the public needed us most the Government failed, he added, apologising to the families of those who died unnecessarily. To say a huge thank you for entertaining us so much with the nations humour and creativity, we wanted to recognise the efforts by entering the Great British public in to one of the most hotly contested marketing industry awards for excellence.. Get UK politics insight with our free daily email briefing straight to your inbox. Since Mr Cummings, 49, left his post at Downing Street he is not understood to have taken on any new ventures, but has some activities still in the works. He has been a maverick all through his career. They bought their first Specsavers in Guernsey and Bristol and the company grew rapidly, across the UK in the 80s and internationally in the late 90s. One of those to pop up was the variation of the shouldve gone to Specsavers tagline - with humorous comments to the chief adviser of the Prime Minister popping up just minutes after his May 25 press conference. Or by navigating to the user icon in the top right. Mr Cummings added: My resignation was definitely connected to the fact that the Prime Ministers girlfriend was trying to change a whole bunch of different appointments in Number 10 and appoint her friends to particular jobs. Check your inbox or spam folder to confirm your subscription. Subscribe to Esquire now for a hit of style, fitness, culture and advice from the experts, .css-gk9meg{display:block;font-family:Lausanne,Arial,sans-serif;font-weight:normal;margin-bottom:0;margin-top:0;padding-top:0.25rem;-webkit-text-decoration:none;text-decoration:none;}@media (any-hover: hover){.css-gk9meg:hover{color:link-hover;}}@media(max-width: 48rem){.css-gk9meg{font-size:1.125rem;line-height:1.15;margin-bottom:0.25rem;}}@media(min-width: 40.625rem){.css-gk9meg{font-size:1rem;line-height:1.2;margin-bottom:0.625rem;}}@media(min-width: 64rem){.css-gk9meg{font-size:1.25rem;line-height:1.2;}}@media(min-width: 73.75rem){.css-gk9meg{font-size:1.25rem;line-height:1.2;}}A Guide to King Charles' Coronation, 'Succession': Let's Talk About Logan's Will, The Best Podcasts You Can Listen to in 2023, Watch Ke Huy Quans Oscars Acceptance Speech, Everyone Is Saying The Same Thing About The Happy. Applicants are instructed to send a one-page email outlining their ideas to an unofficial account - ideasfornumber10@gmail.com - with the subject line Job. #specsavers was trending on twitter, and searches for the original phrase went through the roof. Scotland qualified for their first major tournament in decades this week thanks largely to Uri Geller, says Uri Geller. Registered in England. The British publics humorous response in the wake of Dominic Cummings revealing the reason for his trip to Barnard Castle has seen them entered for an advertising and marketing award. Hancock fights back as he lists THREE Cummings lies, 'We wanted to leave!' Dominic Cummings dresses like a combination of every character from the 1st season of Skins x pic.twitter.com . The company itself did nothing to drive this reaction, but indirectly received a lot of free brand exposure from Cummings. He is the sole director of the firm, according to Companies House, and it is registered at an address in his native Durham, in north-east England. Dominic Cummings (@DominicCumins) / Twitter Soho Works at Dean Street,72-74 Dean Street,Soho,London, W1D 3SG, WeWork, 29 John Dalton St,Manchester, M2 6DS, 2023 connective3. He graduated from Oxford University with a first-class degree in modern history and spent some time in Russia, where he was involved with an ill-fated attempt to launch an airline, among other projects. You know that Spiderman meme with both Spidermans pointing at each other. Terrible if the standout detail of a political career is the time when you used to be poultry. In February, he started a technology consultancy firm, Siwah Ltd. We use your sign-up to provide content in the ways you've consented to and improve our understanding of you. When asked why he drove to Barnard Castle in Durham, he said he did so to test his eyesight before the drive back to London. But it has to be balanced against the terrible things hes done at Number 10, where he was installed after masterminding the Vote Leave campaign. It could be argued that the brand was just lucky that Cummings said what he did, and the public picked up on it in line with the Specsavers tagline, giving them a large amount of brand exposure. He says that herd immunity by the summer was the initial government plan, and was included on all official documents. Dominic Cummings sought for candidates for Downing Street roles through a rambling blog post. cfb halifax dockyard clothing stores. That's why our official graphs had *ONE peak over by summer*! Dominic Cummings: The seven most explosive claims - BBC News Asda and Specsavers explained as country remains in phase 3 . Are opticians open in Scotland? Rules for Boots, Asda and Specsavers The simple line is as relevant today as it was in the early 2000s. He said the health secretary "should have been fired for at least 15 to 20 things including lying to everybody on multiple occasions in meeting after meeting in the Cabinet Room and publicly". The addition of Specsavers into the tagline was integral to the companys subsequent success; when people mention it as a joke they literally say the brand name, repeatedly solidifying its number one spot in the optician market place worldwide.
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